This anti-snoring solution was created by a Canadian man named Behrouz Hariri, who claims he got the idea from his father’s attempts to stop himself snoring.

With a background in consulting and product design, he created prototypes in his garage at home and tested them on friends and family.

A few months later, he began his Kickstarter campaign to raise funds to create his product.

3,426 people invested $832,523 over the duration of the campaign, allowing for mass production of the anti-snoring appliance.  The product is now available for sale directly from the manufacturer’s website.

The Smart Nora product has already appeared on several high profile shows such as Business Insider, Reuters, NBC News and many more, and has had very positive reviews from users.

What is the Smart Nora?

This anti-snoring device works with your regular pillow to help counteract snoring.  It comes in a soft case and includes a pillow insert that is connected to the case by a tube.

What Is Smart Nora


The tube is connected to a small, near silent pump that stays inside the case.  The system also includes a “pebble” device that contains the microphone designed to detect snoring.

The flat pillow insert is designed to be tucked into a pillowcase under your regular pillow.  As the device is flat when uninflated, your preferred pillow should remain just as comfortable as normal.

When the pebble device detects snoring noises, the pump gently and quietly inflates the pillow insert to lift the head and stimulate the throat muscles, which should eliminate or reduce snoring.

How Smart Nora Works

The device has many customizable options, including adjusting the height to which the pillow inflates, the sensitivity of the pebble, and an optional 30-minute delay before the pebble begins to “listen” for snoring noises, which gives you time to fall asleep.

This anti-snoring appliance is fully functional without an app, but an iOS app is currently in development as a supplementary tool, with an Android app planned for future release.  In the meantime, there are many other apps that can help track your snoring.

Who is the Smart Nora intended for?

While this anti-snoring device is obviously designed for snorers, they also target another large group of people who are affected by snoring – the partners who sleep next to snorers and lose sleep due to the noise.

The pump is near silent and company research shows that this smart pillow inflates to correct snoring before most partners even wake up, meaning both people can remain asleep.

The pillow is able to be used by an adult with a snoring problem and is customizable for different needs.

In the case of a household with two snorers, the sensitivity and placement of the pebble can be adjusted, so the pillow insert only inflates when needed.

While it’s possible that a partner’s snore might trigger the other person’s device, the movement is so quiet and gentle that the occasional false inflation shouldn’t be a problem.

How is it different?

  • Sleep in any position.  Many smart pillows hold the head in a certain position, which limits the sleeping positions available to the snorer.  This pillow insert covers the whole pillow and provides a generalized movement, instead of specifically inflating certain areas.  That means that no matter how you fall asleep, this insert should still be effective.
  • Use your own pillow.  Other anti-snoring pillows are often uncomfortable.  With this insert, you can use any type of pillow that you prefer.  Sleeping on your own pillow makes it easier to wash and replace your bedding, as you can simply move the insert to a new pillow when necessary.  That feature also makes it great for traveling.
  • Sleep comfortably.  This pillow insert is completely non-intrusive. It doesn’t attempt to physically manipulate your body like some other devices such as MADs, or keep your head in what could become an uncomfortable position.
  • Moves gently and quietly.  The smart pillow insert only inflates when it detects snoring noises, which prevents unnecessary wake-ups.  The pump is located in the base unit next to your bed which creates even less noise.  Even if the slow and gentle inflation does briefly wake you initially, in very little time you should become accustomed to it.
  • Adjustable.  The sensitivity of the microphone in the pebble, positioning of the pebble, height of inflation and the 30-minute delay are all examples of customizable adjustments you can make to this anti-snoring device.
  • Don’t sleep on electronics.  All the electronics are kept away from your sleeping surface, which makes for a quieter and potentially healthier sleep.  The mini-pump that inflates the insert is located in the portable case that you keep near your bed, and the pebble is kept 4 inches away from your head.

How to use this device.

How to use Smart Nora

  • Remove all the items from the soft case (except for the pump).
  • Attach the tubing to the base unit.
  • Plug in the power cord into the wall and into the base unit.
  • Press the power button on the base unit to turn on.
  • Connect the pebble to the base unit via the USB cable.
  • Charge the pebble until the green light stops flashing.
  • The panel is inserted under any queen-sized pillow
  • Check the panel is centered correctly under the pillow
  • Unlock the pebble and turn it on.
  • A solid white light means it is powered on correctly.
  • Press the Bluetooth button
  • The base is stored under the bed, and for best results, the pebble should be mounted on the headboard, about 4 inches away from your head while sleeping.

A blue flashing light means that the pebble has lost Bluetooth connectivity.

A red light on base or pebble means the battery is low.

Clinical evidence              

The Smart Nora pillow insert is not FDA regulated or approved, or intended as a medical device.

There does not seem to be any concrete clinical evidence to back up the product.

However, this anti-snoring insert has attracted a huge amount of media attention, and many positive reviews.

The founder also mentions a great deal of informal testing done by volunteers known personally to the family.

He says that most people entrusted with a prototype were very reluctant to give it back, so even the earliest models were effective and sought after.

While the product does not seem to have been formally tested, it is still relatively new to the market.

In the meantime, consumers can read reviews and take advantage of the 30-day risk-free trial to decide if this product will work for them.

My Experience

The pillow was easy to order and arrived very promptly.  I unpacked the contents and attached all the parts together.

I attempted to try the pillow straight away, before realizing that the different components needed charging before use.  I consulted the manual and began charging for use later that night.

Because the device doesn’t require an app to function, I downloaded my own sleep tracker to monitor the quality of sleep during the night.  I had previously tested my snoring to compare it with my results using the Smart Nora.

On the first night, I hadn’t properly adjusted the device and forgot to set the 30-minute timer.

The pebble picked up on the noisy fan and my partner’s occasional light snore, and I did lightly wake up a few times when the pillow inflated.  However, my snoring did decrease.

The following night, I adjusted the sensitivity of the pebble and moved it to within 4 inches of my usual head position.  I also set the inflation height so that it didn’t rise as high, which I found more comfortable.  I also remembered to set the 30-minute timer.

With all these changes, I only woke once due to the inflation, and my app showed that my snoring had been greatly reduced.  My partner was also very impressed and got a full night’s sleep.

Price and warranty review

The Smart Nora costs $299, although occasionally discounts are available.  The website offers payment by credit card, Apple Pay or PayPal.  Whether the price tag is too expensive depends on the seriousness of your snoring.

Some people claim to have spent thousands searching for effective and comfortable solutions to their snoring, so if this product is going to eliminate snoring for a chronic snorer, it’s probably worth the cost.

The pillow insert ships to many countries around the world, but only offers free shipping to the U.S.  The company offers a 1-year warranty on parts and manufacture, in case of an unexpected fault in materials or workmanship.

The company also offers a 30-day risk-free trial.  The customer has 30 days from the date of delivery to contact customer support if the pillow insert is not working for them.  In that case, the company offers a full refund, and even sends a shipping label so the consumer does not pay for the return shipping.

It is recommended that snorers use the product for at least 7-14 days before making the decision, as it takes some people time to get used to the movement.

Can the Smart Nora help with sleep apnea?

Sleep apnea is a serious condition that often requires a CPAP machine or other intervention to correct.

The Smart Nora is not intended as a medical device and should never be used in the place of treatments prescribed by medical professionals.

However, people with sleep apnea might wish to consult their physician about whether this anti-snoring pillow insert might be able to work with their current treatment to help reduce their snoring.

Pros and Cons


  • Effective. The Smart Nora works very well for most people and is backed by a risk-free trial.
  • No unnecessary movements.  Once you have adjusted the pebble to the correct level of sensitivity, the insert should only inflate due to snoring.
  • Comfortable.  Use your own pillow, sleep how you like and don’t worry about uncomfortable devices that manipulate your mouth and jaw (unless you actually prefer to use them as well).
  • Portable.  The case is slightly large, but the whole unit is easily transportable and able to be used anywhere.  Ideal for travelers who want a good night’s sleep wherever they are.
  • Simple.  The manual is included, and while some people seem to become confused by the system of colored and flashing lights, the information is provided.  The unit is easy to set up and is based on a simple, effective design.
  • Quiet and gentle.  The insert inflates very quietly and gently so that your sleep is not disturbed.  Sleepers will become accustomed very quickly to the slight noise that the unit does emit and the gentle inflation.  If the inflation is too high, the height is easy to adjust.


  • Pebble sensitivity.  It’s not a big problem, but unlike other smart pillows that have the monitors directly in the pillow, the pebble is more exposed to background noise which could trigger unnecessary inflation.
  • Only monitors noise.  While other models monitor the sleeper’s head position and the vibration caused by snoring, this insert only detects the snoring noise.  That makes it less accurate.
  • Positioning the insert.  The insert needs to be directly beneath the pillow and in the correct position.  This will become second nature in time but can be annoying initially.
  • Charging.  The pebble needs to be charged every 5-7 days, and the base lasts no longer than 24 hours without being plugged into a power source.  It’s just another thing to remember.
  • Sleep position.  While you can sleep in whatever position you like, having the insert in your pillow means you can’t scrunch the pillow, flip it over while sleeping, or have your head unevenly on the surface.  It’s not as bad as adjusting to a whole new pillow but can be annoying.


The Smart Nora pillow insert is very cleverly designed and effective at reducing snoring.

The design is simple, especially when compared to other anti-snoring smart pillows on the market – but for many people, the simplicity is a strength.  It makes the device easy to travel with, easy to adjust, and very comfortable to use.

Being able to use a standard pillow is one of the best aspects of this anti-snoring device.

It doesn’t require any intrusive devices in your mouth or around your nose, nor does it require adjustment of jaws, necks or sleeping position.  However, it can be combined with other anti-snoring devices if desired.

The Smart Nora pillow insert is a highly sought-after piece of anti-snoring technology that could reduce or eliminate snoring.

With so many positive reviews and high-profile media exposure, combined with the risk-free trial, any snorer (or sleeping partner to a snorer) looking for a comfortable, effective solution should consider this product.

My Rating: 4.1

Click Here to Access the Official Smart Nora Website

Which Product Should I Buy?

questionEvery person has a unique mouth and different needs for their particular snoring, so one that is perfect for one person, may not be the best option for another.

With well over 100 products on the market it can obviously be quite daunting to decide, “Which one?”

To help ease the decision process I have created a comparison chart where you can effortlessly assess each product and its features, price, pros and cons. I have also written several detailed reviews for those devices that I believe to be leading products.

If you would rather not spend a lot of time reading reviews, please take a look at the article linked here: My Mouthpiece Recommendation. It’s a list of three products which I believe, based on my extensive experience, are the best options available to people who suffer from snoring.